P007 → KitKat — Thins



Creamy, crispy, thin. Three words to joyfully highlight the new Kit Kat bars tasting as good as ever but slimmed down to deserve the moniker THiNS.
This charming TV commercial was created for the launch of the new Kit Kat bars on the international market. They are called THiNS and the name says it all.




Process







Credits


Direction: Ditroit
Creative Director: Salvatore Giunta

Design & Development: Matteo Nicoli, Claudio Gasparollo, Mantas Bardauskas, Andre Caputo, Martin Vokaty, Christian Cabiddu, Michael Marczewski, Enrico Albanese

Producer: Noemi Bugli
Audio: Butter
Audio Process: Rejjie Snow — Purple Tuesday

Agent: Passion Paris
Executive Producer: Marion Vermogen, Marc Bodin-Joyeux
Line Producer: Antoine Daubert
Producer Assistant: Rita Oliveira

Agency: Droga5


Client: KitKat